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Samsung to unveil its generative AI tool in September

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Samsung is reportedly planning to unveil its ChatGPT-like generative AI tool next month. According to the Korean media, the company will demo the new tool during its Real Summit 2023 event in Seoul, South Korea on September 12. The latest edition of the annual tech event will focus on generative AI and cloud technologies.

Samsung is known to be developing an in-house AI tool since at least May this year. Local media said the company has teamed up with domestic tech firm Naver on the project, which doesn’t yet have a name. Its co-CEO Kyung Kye-hyun confirmed the plans the following month. However, he didn’t reveal when the tool will arrive.

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Meanwhile, reports suggested that Samsung would rush to launch the product. It appears the company is now ready to show the tool to the world. The Korean firm will demo the AI solution to its clients and the media during the tech event in a couple of weeks, Korea Daily reports. It’s unclear whether it will be the final product or if Samsung is bringing an early version of the tool to Real Summit 2023.

Samsung will keep its generative AI tool private to itself

Generative AI is all the rage lately. Almost every online tool we use today comes with some sort of AI-powered generative features. ChatGPT started the trend, but we now have hundreds of such products. Some are standalone tools capable of answering every question, while others have expertise in a certain field or come integrated with existing products.

Samsung’s AI tool, meanwhile, will be a little different. The unnamed service is designed to help the company improve and speed up business processes. It plans to use the tool in various business areas, including data analysis and information sourcing for chip production, cost management, transcription of audio files or voice notes, translation of documents, and customer service.

In other words, Samsung’s ChatGPT alternative will be private to the company. It won’t be available to the public, at least that isn’t the plan right now. The Korean firm developed the tool to use internally after some employees inadvertently leaked critical chip information through ChatGPT. This happened when Samsung allowed employees to use OpenAI’s AI tool to speed up some work earlier this year.

The company has since banned the use of all third-party generative AI tools on official devices and internal networks. But this means it’s missing out on potential business advancements with the help of AI. This is likely why Samsung is rushing to launch its in-house solution. It remains to be seen whether the Korean behemoth ever launches a public version of the tool to go head-on against ChatGPT, Google Bard, and others.